The $2.3 trillion global sports economy is experiencing robust growth, with annual revenues projected to reach $8.8 trillion by 2050. Like all other industry leaders, sports leagues, teams, and...
Why the convergence of physical and digital supply chain risks demand a new strategy Insight powered by the IBM Institute for Business Value Just yesterday, fresh strikes in the Middle East hit...
IBM will host the first-of-its-kind ‘Masters at Madison Square Park’ immersive viewing experience for all four days of the Masters Tournament, Thursday, April 9 – Sunday, April 12. Fans in New York City will have the exclusive opportunity to play a replicated iconic hole on an AI-powered golf simulator and watch the action unfold with live viewing of the Tournament all weekend long. Limited edition merchandise and specialty themed food and beverage items are part of this experience, as well.
IBM today announced a strategic collaboration with Arm to develop new dual‑architecture hardware that helps enterprises run future AI and data intensive workloads with greater flexibility, reliability, and security.
April 09, 2026
