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Since the programmatic revolution swept through the advertising industry more than a decade ago, marketers have been using algorithms to determine which demographics to target and how to segment...

Consumer shopping preferences have changed greatly since the start of the COVID-19 pandemic two years ago. A new global study from the IBM Institute for Business Value (IBV) and National Retail...

Network management has never been easy for enterprise network operations and engineering teams, but at the same time there is no question that the complexity is soaring. We have seen that the...

There is an old saying about trust: it takes years to build, seconds to break, and forever to repair. The saying is spot on, and there are critical lessons here for all of us in business,...